{"id":2243,"date":"2026-02-05T02:49:20","date_gmt":"2026-02-05T02:49:20","guid":{"rendered":"https:\/\/beepayapp.com.br\/?p=2243"},"modified":"2026-03-03T13:45:11","modified_gmt":"2026-03-03T13:45:11","slug":"jornada-de-consumo-em-eventos-sem-fila","status":"publish","type":"post","link":"https:\/\/beepayapp.com.br\/en\/2026\/02\/05\/jornada-de-consumo-em-eventos-sem-fila\/","title":{"rendered":"Da fila ao fluxo: jornada de consumo em eventos sem atritos"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2-1024x576.png\" alt=\"Da fila ao fluxo: jornada de consumo em eventos sem atritos\" class=\"wp-image-2246\" title=\"\" srcset=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2-1024x576.png 1024w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2-300x169.png 300w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2-768x432.png 768w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2-1536x864.png 1536w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2-18x10.png 18w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/Da-fila-ao-fluxo-Como-repensar-a-jornada-de-consumo-em-eventos-2.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Resumo em 1 minuto:<\/strong> filas n\u00e3o s\u00e3o inevit\u00e1veis; indicam uma <strong>jornada de consumo em eventos<\/strong> mal desenhada. Ao integrar <strong>acesso + pedido + pagamento<\/strong> em um \u00fanico fluxo digital, o p\u00fablico consome mais, a experi\u00eancia melhora e a marca ganha lembran\u00e7a positiva.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/1-2.png\" alt=\"\" class=\"wp-image-2247\" title=\"\" srcset=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/1-2.png 940w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/1-2-300x251.png 300w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/1-2-768x644.png 768w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/1-2-14x12.png 14w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Por que fila n\u00e3o \u00e9 etapa \u2014 \u00e9 falha de jornada<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Filas <strong>interrompem a experi\u00eancia<\/strong> e drenam valor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>O que acontece quando a fila aparece:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Menos engajamento:<\/strong> a aten\u00e7\u00e3o vai embora e o p\u00fablico se dispersa.<\/li>\n\n\n\n<li><strong>Menos consumo:<\/strong> quem espera pensa duas vezes antes de comprar de novo.<\/li>\n\n\n\n<li><strong>Menos conex\u00e3o emocional:<\/strong> a mem\u00f3ria do evento se mistura com estresse.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Como identificar essa falha rapidamente:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ou\u00e7a: men\u00e7\u00f5es a \u201cfila\u201d em avalia\u00e7\u00f5es e redes.<\/li>\n\n\n\n<li>Me\u00e7a: tempo m\u00e9dio de espera por etapa (entrada, bar, banheiros, brindes).<\/li>\n\n\n\n<li>Compare: pico de demanda \u00d7 capacidade de atendimento por posto.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/2-2.png\" alt=\"\" class=\"wp-image-2248\" title=\"\" srcset=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/2-2.png 940w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/2-2-300x251.png 300w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/2-2-768x644.png 768w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/2-2-14x12.png 14w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">O problema n\u00e3o \u00e9 o p\u00fablico: \u00e9 o modelo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O p\u00fablico j\u00e1 \u00e9 <strong>mobile-first<\/strong>. O atrito nasce quando o evento for\u00e7a etapas anal\u00f3gicas (ex.: compra no balc\u00e3o + pagamento separado + retirada distante).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>O que muda ao pensar como fluxo:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Uma \u00fanica credencial (QR) para <strong>entrar + consumir + participar de ativa\u00e7\u00f5es<\/strong>.<\/li>\n\n\n\n<li>Processos <strong>sem re-digitar dados<\/strong> nem reimprimir comprovantes.<\/li>\n\n\n\n<li>Telas e mensagens orientando <strong>o pr\u00f3ximo passo<\/strong> (sem d\u00favidas).<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>Exemplo:<\/em> solu\u00e7\u00f5es integradas conectam <strong>acesso, consumo e pagamento<\/strong>, reduzindo atritos sem complicar a opera\u00e7\u00e3o.<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/3-2.png\" alt=\"\" class=\"wp-image-2249\" title=\"\" srcset=\"https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/3-2.png 940w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/3-2-300x251.png 300w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/3-2-768x644.png 768w, https:\/\/beepayapp.com.br\/wp-content\/uploads\/2026\/02\/3-2-14x12.png 14w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Como implementar um fluxo sem filas (passo a passo)<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1) <strong>Mapeie a jornada atual<\/strong> (da compra ao p\u00f3s-evento)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> localizar gargalos e quantificar impacto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Como fazer:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Desenhe o <strong>fluxograma<\/strong>: compra do ingresso \u2192 chegada \u2192 check-in \u2192 consumo \u2192 ativa\u00e7\u00f5es \u2192 sa\u00edda \u2192 p\u00f3s-evento.<\/li>\n\n\n\n<li>Para cada etapa, registre: <strong>tempo m\u00e9dio<\/strong>, taxa de desist\u00eancia, equipe envolvida e sistemas usados.<\/li>\n\n\n\n<li>Aplique amostragem em hor\u00e1rios de pico (ex.: 19h\u201321h e 23h\u20131h).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sinais de alerta:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More than <strong>6\u20138 minutos<\/strong> de espera no bar em pico.<\/li>\n\n\n\n<li><strong>Check-in<\/strong> acima de <strong>12\u201315 segundos<\/strong> por pessoa.<\/li>\n\n\n\n<li>Balc\u00f5es centralizados com filas \u00fanicas e longas.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Checklist r\u00e1pido:<\/strong> fluxograma pronto \u2022 m\u00e9tricas por etapa \u2022 top 3 gargalos priorizados.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2) <strong>Integre check-in e acesso<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> validar ingresso sem travar o funil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Boas pr\u00e1ticas:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>QR Code \u00fanico<\/strong> por ingresso, v\u00e1lido online\/offline.<\/li>\n\n\n\n<li><strong>Catracas\/handhelds<\/strong> com buffer offline e sincroniza\u00e7\u00e3o posterior.<\/li>\n\n\n\n<li><strong>Fila de exce\u00e7\u00f5es<\/strong> separada (transfer\u00eancias, meia-entrada, problemas de leitura).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pontos de aten\u00e7\u00e3o:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Treine staff para <strong>resolver exce\u00e7\u00f5es em \u226460s<\/strong>.<\/li>\n\n\n\n<li>Mapeie <strong>\u00e1reas de respiro<\/strong> p\u00f3s-check-in (evita ac\u00famulo imediato no bar).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9trica-meta:<\/strong> valida\u00e7\u00e3o m\u00e9dia <strong>\u2264 8\u201310 s<\/strong> por pessoa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3) <strong>Digitalize o consumo<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> tirar pedido e pagamento do balc\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Modelos poss\u00edveis:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pedido pelo celular<\/strong> (QR na mesa\/\u00e1rea): card\u00e1pio, personaliza\u00e7\u00e3o, pagamento e <strong>retirada r\u00e1pida<\/strong> em ponto \u201cpick-up\u201d.<\/li>\n\n\n\n<li><strong>Kiosks<\/strong> de autoatendimento em pontos estrat\u00e9gicos.<\/li>\n\n\n\n<li><strong>Runners<\/strong> por setor (modelo est\u00e1dio), com aviso de preparo\/conclus\u00e3o.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Dicas de UX que aceleram:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Itens populares no topo + <strong>combos prontos<\/strong>.<\/li>\n\n\n\n<li>Tempo estimado de preparo vis\u00edvel.<\/li>\n\n\n\n<li>Hist\u00f3rico de pedidos para <strong>recompra em 1 toque<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9trica-meta:<\/strong> +<strong>60%<\/strong> dos pedidos via canal digital.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4) <strong>Pagamento sem atrito<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> eliminar etapas manuais e reduzir recusas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Essenciais:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Carteira digital com <strong>cart\u00e3o salvo<\/strong> + <strong>Pix imediato<\/strong>.<\/li>\n\n\n\n<li><strong>Tokeniza\u00e7\u00e3o<\/strong> para recompras sem fric\u00e7\u00e3o.<\/li>\n\n\n\n<li>Emiss\u00e3o autom\u00e1tica de <strong>NF\/recibo<\/strong> e, se fizer sentido, <strong>cashback<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Reduza recusas:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reintento autom\u00e1tico em caso de falha moment\u00e2nea.<\/li>\n\n\n\n<li>Op\u00e7\u00e3o de <strong>pagamento offline<\/strong> para curta conting\u00eancia.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9trica-meta:<\/strong> taxa de aprova\u00e7\u00e3o <strong>&gt; 92%<\/strong>; tempo de checkout <strong>\u2264 15 s<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5) <strong>Dados em tempo real<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> ajustar opera\u00e7\u00e3o antes que a fila apare\u00e7a.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>O que monitorar:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pedidos por minuto por ponto de venda.<\/li>\n\n\n\n<li><strong>Tempo de preparo e de retirada<\/strong>.<\/li>\n\n\n\n<li>Itens com ruptura de estoque.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A\u00e7\u00f5es ao vivo:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Redirecione staff<\/strong> para pontos com TME acima do alvo.<\/li>\n\n\n\n<li>Suba <strong>itens alternativos<\/strong> quando faltar insumo.<\/li>\n\n\n\n<li>Abra <strong>pick-ups tempor\u00e1rios<\/strong> em picos.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ferramentas \u00fateis:<\/strong> dashboards com alertas; telas internas mostrando <strong>SLAs de preparo<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6) <strong>Comunica\u00e7\u00e3o clara<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> educar o p\u00fablico para o novo fluxo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Canais e mensagens:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pr\u00e9-evento (e-mail\/WhatsApp): <strong>\u201cComo funciona o consumo sem filas\u201d<\/strong>.<\/li>\n\n\n\n<li>On-site: sinaliza\u00e7\u00e3o com <strong>QRs grandes<\/strong>, passo a passo e <strong>tempo estimado<\/strong>.<\/li>\n\n\n\n<li>Push: <strong>\u201cPe\u00e7a pelo celular e retire no Ponto B (3 min)\u201d<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9trica-meta:<\/strong> \u2265<strong>70%<\/strong> dos novos pedidos iniciados a partir de QR\/sinaliza\u00e7\u00e3o.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7) <strong>P\u00f3s-evento que fecha o ciclo<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objetivo:<\/strong> transformar dados em melhoria cont\u00ednua.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A\u00e7\u00f5es:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Envie <strong>recibo + highlights + oferta<\/strong> para o pr\u00f3ximo evento.<\/li>\n\n\n\n<li>Analise <strong>ticket m\u00e9dio<\/strong>, itens mais vendidos e hor\u00e1rios de pico.<\/li>\n\n\n\n<li>Ajuste layout, n\u00famero de pick-ups e escala da brigada.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9trica-meta:<\/strong> aumento de <strong>ticket m\u00e9dio<\/strong> e de <strong>itens por pedido<\/strong> na edi\u00e7\u00e3o seguinte.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Boas pr\u00e1ticas de <strong>UX e opera\u00e7\u00e3o<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Um s\u00f3 login<\/strong> and <strong>um \u00fanico QR<\/strong> para tudo.<\/li>\n\n\n\n<li><strong>Pick-ups descentralizados<\/strong> com nomes claros (A, B, C) no mapa.<\/li>\n\n\n\n<li><strong>Acessibilidade<\/strong>: textos leg\u00edveis, alto contraste, op\u00e7\u00e3o de atendimento assistido.<\/li>\n\n\n\n<li><strong>Conting\u00eancia<\/strong>: rede 4G\/5G dedicada, gerador, fluxo manual m\u00ednimo planejado.<\/li>\n\n\n\n<li><strong>Pilotos por setor<\/strong>: teste o novo fluxo em uma ala antes de expandir.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00e9tricas que importam (com benchmarks iniciais)<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tempo m\u00e9dio de espera<\/strong> por etapa (meta: bar \u2264 <strong>5\u20137 min<\/strong> no pico).<\/li>\n\n\n\n<li><strong>Ado\u00e7\u00e3o mobile<\/strong> (meta: \u2265 <strong>60\u201370%<\/strong> dos pedidos).<\/li>\n\n\n\n<li><strong>Ticket m\u00e9dio<\/strong> and <strong>itens por pedido<\/strong> (+10\u201320% ap\u00f3s digitaliza\u00e7\u00e3o).<\/li>\n\n\n\n<li><strong>Tempo de preparo<\/strong> (meta: <strong>\u2264 6\u20138 min<\/strong> para drinks simples).<\/li>\n\n\n\n<li><strong>NPS<\/strong> e men\u00e7\u00f5es a \u201cfila\u201d (queda consistente nas cita\u00e7\u00f5es negativas).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Estudos e refer\u00eancias<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conceitos de <strong>capacidade<\/strong>, <strong>taxa de chegada<\/strong> and <strong>tempo de espera<\/strong> (\u2192 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Little%27s_law\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Lei de Little \u2013 Wikipedia<\/a>).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Quer transformar seu evento <strong>da fila ao fluxo<\/strong>? Fale com nosso time e veja como solu\u00e7\u00f5es integradas conectam <strong>acesso + consumo + pagamento<\/strong> com dados em tempo real.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Resumo em 1 minuto: filas n\u00e3o s\u00e3o inevit\u00e1veis; indicam uma jornada de consumo em eventos mal desenhada. Ao integrar acesso + pedido + pagamento em um \u00fanico fluxo digital, o p\u00fablico consome mais, a experi\u00eancia melhora e a marca ganha lembran\u00e7a positiva. Por que fila n\u00e3o \u00e9 etapa \u2014 \u00e9 falha de jornada Filas interrompem [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-2243","post","type-post","status-publish","format-standard","hentry","category-negocios"],"_links":{"self":[{"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/posts\/2243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/comments?post=2243"}],"version-history":[{"count":1,"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/posts\/2243\/revisions"}],"predecessor-version":[{"id":2250,"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/posts\/2243\/revisions\/2250"}],"wp:attachment":[{"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/media?parent=2243"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/categories?post=2243"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beepayapp.com.br\/en\/wp-json\/wp\/v2\/tags?post=2243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}